About the Licensing Awards
Since launching in 1986, the Licensing Awards have been a highlight of the year for the global licensing community, celebrating creativity and accomplishments. This year the award ceremony will take place at The Grosvenor House Hotel in London on Thursday 8th September 2026.
Our Finalist Nominations
We are proud to announce that both our Smiley World Partyware Collection and Mr Bean Male Relations Card Range have been nominated as finalists for the 2026 Licensing Awards!
Our Smiley World Partyware Collection has been nominated as finalists in both ‘Best Licensed Dress-up or Partyware Range’ and ‘Best Sustainable Licensed Product’ categories.
The Mr Bean Male Relations Card Range has been nominated in ‘Best Licensed Paper Products or Stationery Range’ category.
Lora Madigan, Inbound Licensing Manager at UK Greetings, comments: “We are incredibly honoured to be finalists in three categories at the 2026 Licensing Awards. This recognition is a testament to the talent, creativity and dedication of the UK Greetings team and the strength of the partnerships we have built across the licensing industry. We are proud to see our work acknowledged among the very best in the business and are looking forward to celebrating with our industry peers.”
UK Greetings x SMiley World Products
The Smiley World Partyware Collection brings bold colour, playful energy, and unmistakeable positivity to every celebration. The collection includes cake toppers, paper cups, napkins, a tablecloth, birthday banner, balloon, and party bags – all showcasing the fun and playful imagery of Smiley World. The designs are bright and vibrant, highlighting the broad appeal of Smiley World for kids and fun-loving families alike.
Every element of the range, including packaging, is produced on FSC-certified stock and is 100% recyclable, reflecting UKG’s commitment to creating products that are sustainable. This is strengthened by The Smiley Company’s Future Positive stamp of approval, a recognition reserved for products that meet rigorous sustainability and ethical standards while promoting optimism and wellbeing.
For more information about our Smiley World Partyware Collection, or to stock the product, please reach out to your local sales representative or get in touch, via our contact us page. Alternatively, you can shop now on our Amazon store.
UK Greetings x Mr Bean
“We’re delighted to see that UK Greetings’ fantastic Mr Bean range has been nominated for not one, but two awards this week! It’s a testament to the whole team there, who have been a pleasure to work with brining this range to market for Mr Bean’s fans to enjoy and share with their loved ones on those all-important occasions” said Vicky Miller, Licensing Director at Bulldog Licensing.
Mr Bean has been entertaining audiences for over 35 years, since Rowan Atkinson first introduced the character in 1990.
Our Mr Bean Male Relations Card Range sees Mr Bean’s weird and wacky antics translate effortlessly into a huge variety of greeting cards sends, giving us endless scope to celebrate life’s wonderfully awkward family moments.
With its universal humour, cultural longevity and fresh creative direction, the Mr Bean range positions UK Greetings as the perfect home for one of Britain’s most iconic comedy characters.
Ben Whittington, Creative Director at UK Greetings, comments: “We’re incredibly proud to see both our Mr Bean and Smiley World Partyware ranges recognised at this year’s Licensing Awards. The best licensed products stay true to the DNA of the brand while bringing something fresh to consumers. Whether capturing Mr Bean’s unmistakeable humour or launching our first licensed partyware range with Smiley World, the design teams have embraced that challenge with creativity, passion and innovation. These nominations are fantastic recognition of their talent and the strength of our licensing partnerships.”
For more information about our Mr Bean Male Relations Card Range or to stock the product, please reach out to your local sales representative or get in touch, via our contact us page.
UK Greetings are a greeting card supplier in the UK who have been proud to create products that help people connect, for more than 100 years. Read more About Us.
