Wedding cards

Marriage is an important aspect of many people’s lives. Joining together in matrimony, sealing the bond that holds you together, promising to always respect, love and care for each other.

The ‘big day’ is something that little girls dream of, couples save for and everyone looks forward to. We all hope it will only happen once so go all out to make it a day to remember.

At such an exceptional and important occasion; everyone will send well wishes in the form of a greeting card and UK Greetings endeavour to provide the ideal send for recipients and senders alike through their sub-branding strategy.

Inspired by what you see in wedding magazines and popular culture UK Greetings offer something for everyone and greeting card ranges that adapt too, and cater for changing lifestyles, alternative family units and modern day ways of life.

Each UK Greetings brand offers a wonderful range of designs for that most special of days, with unique styles, strong designs and distinctive editorial to suit all tastes.

Gibson cards offer classic artwork designs and heavy sentiment for those who wish to send a more traditional greeting. Poignant and sentimental, Gibson cards offers time-honoured and cute stylings. The editorial speaks of the importance of the occasion and wishes the couple happiness for their future life together.

Sandi Parisi, Creative Director for UKG, says: “Although there are trend influences, typically conventional palettes; silvers whites, creams and gold, work the best. Simplicity and elegance seem to be the most popular choice, maybe because it feels safe, inoffensive and familiar”.

To satisfy these conventional tastes, is the fresh, contemporary offering from the Carlton Card brand - strong and distinctive, with brightly coloured lettering and short, sweet, fun, celebratory editorial.

Lois Holcroft, Senior Product Manager for Everyday at UK Greetings states: “Contemporary greeting cards work well in Wedding, typically images of rings and champagne glasses and lettering designs with simple clean lines”.

Camden Graphics is a sophisticated, chic and cutting edge brand, with simple but evocative editorial for a stylish individualistic wedding greeting card. Their new look designs continue to perform well, offering many styles for all levels of relationships, incorporating art, photographic, handmade, cute, fun and trendy.

Weddings, we hope, will happen only once so people are willing to spend more for added luxury. Many designs across the UK Greetings brand feature intricate attachments; gems, ribbons and die-cut tip-ons, or simple, yet striking finishes, such as foils and varnishes.

UK Greetings also keep the savvy shopper in mind, providing a wide range of price codes within each caption.